Here you’ll find the results of the Media and PR team’s hard work.
Please note that it often takes months to receive results from media famils through Hawke’s Bay, especially if the media comes from overseas and the result is going into a print magazine, so if you hosted media and haven’t had your result back yet, don’t panic, as soon as we get it we’ll send you a copy.
Every year Hawke’s Bay Tourism hosts approx 50 media from around the globe, largely with the assistance of the Tourism New Zealand International Media Programme. Domestic media opportunities are facilitated directly.
Working with media outlets enables us to tell the Hawke’s Bay stories to millions of people all around the world via publications our budgets could never stretch to advertise in.
If you have any questions please contact Lucy Damen
Recent Media Results:
Qantas Magazine – November 2018
Emma Mullholland visited the Hawke’s Bay and with the aid of Hawke’s Bay Wine Growers has featured an article in the Qantas Magazine. Read the story here…
TVNZ – “People on Bikes”
Check out this amazing episode “People on Bikes” – Hawke’s Bay featured on 23 September – episode 8 Watch the episode here…
Adam Bible’s Men’s Journal
How to Spend 5 Adventurous Days on New Zealand’s North Island. Read the story here…
The Telegraph UK – Review on the Masonic
Coverage/Viewership: 79 million
A charming and quirky boutique hotel in the heart of New Zealand’s famous Art Deco city, Napier. The Masonic offers compact, stylish rooms, great service and several popular pubs and dining spots. Read the story here…
The Strait Times, Singapore
Coverage/ Viewership: 350,000
Glow in the land of clouds: New Zealand’s North Island. Read the story here…
The Singapore Tatler
Coverage/ Viewership: 80,000
The Perfect Itinerary For New Zealand’s North Island—Even For Couples Who Are Polar Opposites. Read the story here…
The Australian – June 2017
Caroline Gladstone visited Hawke’s Bay for Tremains Art Deco Weekend in February 2017. Read the story here…
Global Gallop – June 2017
Global Gallop has just featured an article on Napier and Hawke’s Bay.
globalgallop.com Unbridled Travel.
The New York Post – February 2017
Christina Valhouli visited last August, we hosted her as part of our International Media Programme we work on with Tourism New Zealand. Daily Circulation 418,856
Daily Readership 1.1million. Digital 33.1m unique visitors per month. Read the story here….
The Calgary Herald – December 2016
Debbie Olsen visited Hawke’s Bay for Summer F.A.W.C! in November 2016.Read the story here…
The Telegraph UK – December 2016
The Telegraph UK have just released their “top reasons to visit New Zealand in 2017” tips and Napier is listed as one of them! We are thrilled as travel writer Adrian Bridge was hosted by Hawke’s Bay Tourism back in 2012 and has continued to deliver great media results for us across print and online for The Telegraph ever since.His initial story had an Equivalent Advertising Value of $72k and we are now close to $500 000 in coverage so it’s great for us to see our work in the International Media space bring such huge rewards. We think this one is a ripper so do take 5 minutes to watch
View the story here…
Australian Financial Review – November 2016
Ralph Bestic visited Hawke’s Bay in July 2016 and wrote this great piece.Read the story here…
Shermans Travel – October 2016
Christina Valhouli visited in August 2016 and has written a number of pieces about Hawke’s Bay. This one is in Shermans Travel.
The journalist, Liza Weisstuch was hosted by Hawke’s Bay Tourism as part of the F.A.W.C! Press Trip in November. Read the story here…
VIVA New Zealand Herald – June 2016
Jessie Mulligan came to town in 2016 and wrote up this fabulous review of Hawke’s Bay. Read the story here…
New Idea Australia
New Idea Australia picked up some content ideas via Tourism New Zealand and has featured the Art Deco Festival and the Hawke’s Bay Marathon in their 16 reasons to visit New Zealand.
Elle Canada – June 2015
A fantastic media result about Art Deco Weekend in Elle Canada. This magazine has a circulation of 126,967. IMP (CAN) – Elle Canada – Jun 2015