Welcome to the Hawke’s Bay Tourism Industry website.

Hawke’s Bay Tourism is the official Regional Tourism Organisation (RTO) for Hawke’s Bay.  We are a Membership based, not for profit organisation that aims to promote and co-ordinate opportunities for economic growth and prosperity for the visitor industry in Hawke’s Bay.

Hawke’s Bay Tourism is responsible for the tourism marketing and promotion of Hawke’s Bay. Our success is measured by increasing visitor spend and visitor nights spent in Hawke’s Bay.

Tourism generates over $583m per annum for Hawke’s Bays economy +8.2% year end December 2016. Visitor arrivals into Hawke’s Bay are up 4% year end September 2016.

75-80% of our visitors come from around New Zealand and international visitors predominantly come from Australia, the USA, the United Kingdom and Germany, with China emerging as a new tourism market for Hawke’s Bay.

Being a member of Hawke’s Bay Tourism entitles businesses to a range of benefits that will help to grow your business as well as helping the overall promotion of the region. It is important that as a sector we all work together to grow the region’s share of the tourism pie.

Hawke’s Bay Tourism also represents the wider tourism community to ensure the region is well represented at a national and international level.

Thinking about visiting Hawke’s Bay?
Visit the Official Hawke’s Bay Visitor website here for where to stay and what to do on while you are here.

Membership

Hawke’s Bay Tourism represents the wider tourism community to ensure the region is well represented at a national and international level. Being a member of Hawke’s Bay Tourism entitles businesses to a range of benefits that will help to grow your business as well as helping the overall promotion of the region. It is important that…

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Promotional Collateral

Hawke’s Bay Tourism along side our industry partners produces a number of brochures  and merchandise to assist visitors planning and enjoying their visit to Hawke’s Bay. To see, download a digital copy or order physical copies of any Hawke’s Bay Marketing Collateral please see the list of available brochures below. Also included is a list…

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Tourism Toolkit

The tourism toolkit below covers a range of topics that can assist you with developing aspects of your business and gain a greater understanding of the New Zealand Tourism Industry. As always Hawke’s Bay Tourism are available to meet, discuss and help you with any areas of business development. If you would like to discuss ways…

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