The Best Of Wine Tourism awards serve as a platform to showcase the exceptional experiences and services offered by wineries, vineyards, and other wine-related businesses in Hawke’s Bay.

Every year, each of the Great Wine Capitals run the awards to highlight the dedication and creativity of the wine tourism industry, honouring outstanding initiatives across seven categories, including – Accommodation, Architecture and Landscape, Art and Culture, Culinary Experiences, Innovative Wine Tourism Experiences, Sustainable Wine Tourism Practices and Wine Tourism Services.

The winners of each category will then go in front of an international jury made up of representatives from each capital who will select a global winner from every capital. All category winners will also be included in the global people’s choice awards which is decided by consumer vote.

This prestigious recognition not only promotes the winning establishments but also strengthens the global reputation and allure of the Great Wine Capitals as must-visit destinations for wine enthusiasts and tourists seeking immersive wine experiences.