18–22 October 2026

Hawke's Bay is proud to host the 2026 Great Wine Capitals Annual Conference, welcoming delegates from across the globe to New Zealand's Food and Wine Country. 

As a member of the Great Wine Capitals Global Network, Hawke's Bay joins an exclusive group of internationally recognised wine regions committed to excellence in wine tourism, innovation, sustainability, and regional collaboration. 

The annual conference brings together industry leaders, tourism professionals, wine producers, business representatives, and destination marketers from member regions around the world. The event provides a platform to share knowledge, explore emerging trends, celebrate best practice, and strengthen international connections within the wine tourism sector. 

Hosting the conference presents a significant opportunity to showcase Hawke's Bay's world-class wineries, hospitality, landscapes, and visitor experiences to an influential international audience.

Conference Highlights

• Industry presentations and keynote speakers 
• Networking opportunities with international delegates 
• Great Wine Capitals Best Of Wine Tourism Awards 
• Winery and regional experiences 
• Business and tourism collaboration opportunities 
• International Wine Tasting Event

Register Now

Registrations are now open for delegates wishing to attend the 2026 Great Wine Capitals Annual Conference.
Register for the Conference

About Great Wine Capitals

The Great Wine Capitals Global Network connects some of the world's leading wine regions, promoting excellence in wine tourism and fostering collaboration between destinations. 

Hawke's Bay joins a distinguished network of regions including Bordeaux, Napa Valley, Mendoza, Porto, Verona, Lausanne, Adelaide, Bilbao-Rioja, Cape Town, Mainz-Rheinhessen and Valparaíso-Casablanca. 

Learn more about Great Wine Capitals and the 2026 conference programme via the official conference website.