Bay to Remember is Hawke’s Bay’s new summer storytelling campaign — celebrating the moments, memories and milestone experiences that make our region unforgettable.

How Members Can Get Involved

You can be part of the story by:

1. Sharing the assets in this toolkit

Use the provided:

Bay to Remember logo - Black

Bay to Remember logo - White

Social tile 1

Social tile 2

Poster 1

Poster 2

(Right click on the logo and social tiles, once you have opened them and save to images).

These can be posted on your social channels, added to newsletters, displayed in your venue, or used in digital signage.

2. Encouraging your guests to share their memories

When visitors take photos, host celebrations, attend events, or enjoy your experience, invite them to share their moment online using #BayToRemember.

Posts from public accounts may appear on the Bay to Remember Digital Wall on hawkesbaynz.com.  

You can use the following elevator pitch - "We’re part of Hawke’s Bay’s new ‘Bay to Remember’ campaign — celebrating the moments people love most about this place.

Share your own Bay to Remember by tagging #BayToRemember on social media and you might appear on the new HawkesBayNZ.com memory wall.
And don’t miss the chance to enter the draw to win your Ultimate Bay to Remember, valued at $5,000.  Scan the QR code for details. "

3. Displaying the campaign poster

Place it somewhere visible — at your entrance, cellar door, counter, lobby or guest areas — to prompt visitors to take part.  The QR code points visitors to all the information they need, also showcasing the memory board.

4. Adding the logo to your own marketing

You’re welcome to add the campaign mark to;

- Menus

- Event listings

- Website banners

- Promotional material

- Social Media 

(It doesn’t need to dominate — even a subtle use helps create campaign consistency.)

Competition Information

Visitors can also enter the Bay to Remember competition, valued at $5,000, by telling us about their ultimate Hawke’s Bay experience in 150 words or less.

Entry is via the form on hawkesbaynz.com/baytoremember
(under the digital Wall).

You’re welcome to mention the competition to guests — but please note:
Posting with #BayToRemember does not enter them into the competition.
The Google Form entry is separate.

Hashtags & Tags

We need your help, to make this campaign a success, so please tag #BayToRemember where possible and tell everyone to Make it a Bay to Remember!

Primary campaign tag #BayToRemember

Secondary regional tag #HawkesBayNZ

Optional: Share your business’s own handle so visitors can tag you too.